We donated 2,400 coats last Monday.
Earlier this year we collaborated with Barneys New York to launch the KROST x Barneys Collection with an initiative to donate 5 meals and 1 coat with each purchased product. The damaging effects of COVID-19 had a lasting impact on some of the members of our community, and we felt that by partnering with Food Bank for NYC & One Warm Coat we could successfully support those in need by providing them with the basic-necessities of life.
Last Monday our team had the privilege to first-handedly experience the immense impact of our partnerships with Foodbank For NYC and One Warm Coat during. Together with the incredible staff at Food Bank For NYC, our team distributed more than 2,000 coats to thousands of community members in need.
Actively visualizing the immediate effects of our charitable initiatives was a surreal & motivating experience. It further confirmed our belief that together, we have the power to make a difference & positively impact the world.